Let’s start with “What is productivity”. I don’t know about you, but I have this huge list of work and personal goals to complete. And it just keeps growing. From client work and business development to personal projects, personal development and targets. I therefore write a lot in order to organize all of that. And I do a lot too, in consequence.
Humans are wired to habits. The better the habit the harder to form — the worst the habit the harder to forget, such as alcohol or nail eating. We learn habits when there is a positive reward — a feeling of accomplishment or an immediate good sensation. Hearing my alarm go off at 5:00 is like having a hammer hitting my head. It’s a habit hard to form but it is rewarding to be more productive. However late or early you wake, it doesn’t matter, as long as you take enough action to enable resting schedules.
I am a big fan of YouTube (ops, exposed) and podcasts. And, man, isn’t there anything more infuriating than ads that disrupt my experience! Same applies to websites and other kind of media. Once you get someone engaged with your content, an ad becomes and annoyance because it decreases the attention and thus the interest of your viewer/listener.
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Snapchat or Instagram stories? Both. Wait, what? Here’s a funny thing that happened to me. I look up to a guy called Sean McCabe. He’s awesome and smart. Not only that, but he’s big on the one-on-one-do-the-unscalable thing which I…
Snapchat is a platform for brands to get in touch with customers and an audience almost seamlessly, but most importantly, in a very personal way and in almost real time.
Case studies are seriously overlooked by most business owners. Small, medium or large sized business should be able to write compelling content to help bridge the gap between the business and the customers. Whilst blog posts are interesting and educational material, case studies have a stronger appeal to the client because it focus on the process ano research instead of only the final result.
Whenever someone has a great business idea, they scramble to create their first product and hire a cheap designer to make them a logo. I always appreciate the ambitiousness of the people that want to help other people and create…